Simple and Automaton merger

The New Simple

We are passionate about making marketing work better. So today, we are thrilled to announce the merge of Automaton and Simple. Both companies are leaders in marketing operations and marketing workflow technology, so it made perfect sense to come together as the new Simple. But it is not just the technology at the heart of this merger – it’s the combination of technology with people, processes and insights.

“We’re thrilled to be part of Simple. Combining Simple’s Microsoft Tech Stack with our extensive domain knowledge will allow the new Simple to be the clear leader in SaaS Marketing Operations Management. Together we’re positioned to help more customers end the cost and complexity of legacy approaches to making marketing work”

Darin Lloyd, Founder Automaton + Admation.